How do you tell your visitors in two or three lines what they can read about in your magazines? You do that by using the ‘Site Description’. Also called Meta Description.
It is not possible to specify exactly how many characters or words the meta description may contain, because the length is determined in pixels. In many large letters (W, A) or punctuation You’ll find a maximum of 150 characters. With many narrow letters (i) the maximum can sometimes go up to 160. It is a smart thing to stick to 156 characters, then you’re usually good. Stay at least on the safe side to avoid the chance the meta description is broken by Google or even completely replaced.
Change or add the Site Description
- Add or change the description.
- Click on the ‘Save Options‘ button: